You know that feeling when you’re technically „fine,” but your internal battery has been flashing red since 2019? Yeah, that. We’ve bottled that exact emotion and slapped a vintage filter on it.
This isn’t just a design; it’s a mood. We took the classic, wholesome aesthetic of a 90s National Park souvenir—think rolling green hills, peaceful pine trees, and a winding dirt path—and paired it with the only honest answer to „How are you doing?”.
Why It Hits Different
The contrast is what makes it work. Visually, it’s a calming, retro outdoor scene with earthy greens and rustic oranges. But the text? „Surviving, Not Thriving” in bold, distressed typography. It’s the perfect irony for the modern millennial who loves a good hike but is also just trying to get through the work week without a meltdown.
- Vintage Texture: The subtle grain and distressed finish give it that authentic „worn-in” look right out of the box.
- Earth Tones: Muted olive greens and brick reds make it easy to style with denim or flannel.
- The Vibe: Ideally suited for casual Fridays, Zoom calls where you stay off-camera, or actual hiking (if you have the energy).
It’s okay to not be crushing it 24/7. Sometimes, survival is the only goal on the checklist. Wear it as a badge of honor.

